- Benefits for German-based tractor manufacturer from an expanded supplier network
- To further expand into green technology initiatives
On Tuesday, TAFE Motors and Tractors, a subsidiary of TAFE, a Chennai-based Tractor manufacturer, announced that it had signed an agreement with DEUTZ AG, a German manufacturer of internal combustion engines. Under this agreement, TAFE Motors will produce up to 30,000 DEUTZ engines annually in the 50-75 hp and 75-100 hp ranges at its manufacturing facility in Alwar, Rajasthan.
This collaboration is not just about meeting demands, it’s about exceeding them. It aims to cater to the growing demands in the Indian market and fulfil DEUTZ’s requirements. TAFE Motors ‘Alwar facility, known for producing diesel engines and gensets ranging from 5 to 125 kVA under brands like Eicher Engines and TMTL Engines, will now expand its capabilities to include the production of DEUTZ engines. This expansion is a testament to our commitment to meeting the evolving needs of the industry.
The partnership underscores a commitment to innovation and resilience in the face of evolving industry landscapes, positioning both companies for sustained growth and market leadership.
DEUTZ AG sees this partnership as a strategic move to enhance its presence in India and leverage TAFE Motors’ manufacturing prowess.
Sebastian C Shulte, CEO of DEUTZ AG, highlighted the importance of accessing new markets and ensuring competitive production costs amidst global technological shifts and geopolitical challenges.
Sandeep Sinha, CEO of TAFE Motors and Tractors Ltd, underscored the collaboration’s mutual benefits. He stated that this alliance will enable both companies to leverage shared technologies and resources, leading to a strengthened supply chain for DEUTZ and enhanced product offerings for TAFE Motors. This strategic partnership is not just about growth but about mutual growth.
